Black Market Caviar

SOooooo how do you give this an intro?I'll just explain,The Name Black Market Caviar is ,Yes,BAD ASS .I mean already ,to me to bring together the idea of such; caviar which(we all know what that is)and the business term "Black Market ",which means:Illegal free market which flourishes in economies where consumer goods are scarce or are heavily taxed. In the first kind, black market prices are higher than the 'official' or controlled prices. In the second kind, prices are lower than the 'legitimate' or taxed prices, due to tax evasion. Black market and black money go hand in hand.Together these meanings come to mind:Grimey,Dope,bad-ass,high standard,high quality,rebellious? possibly,I say this because the approach that the creators/founders took with Black Market Caviar ,is not all the same,in attempt to fit in with the other boutiques in Chicago that are notorious,streetwear boutiques, that is.Its almost like some of the owners that decided they wanted to open a boutique in Chicago or up north felt they have to appeal to the same crowd,the to make money;the "skateboarder"&"hipster" crowd after the notorious first&second Chicago streetwear boutique emerged(Leaders &Phli).Although the hipster,and skateborder are a way of life and not a trend many people treat it that way,so Some markets appeal naturally to what will make them money,selling premium brands is only what some want to do,but since some of these streetwear boutiques are newcomers they have to go for that crowd of people(Im not gonna say but you know who I'm talking about).Black Market Caviar is a screen printing/clothing boutique,on Chicago Ave. upnorth,when you go to http://blackmarketcaviar.com/Black_Market_Caviar.html

you're able to get a grasp what black Market Caviar explains"Our Name denotes a particular attitude towards today's economic and social trends.In these days of cultural and economic turmoil we will stay fresh.We will remain wealthy and have great lives no matter the cost.This is a dangerous Ideal we strive to remain and will not excuses ourselves for.It is not about monetary wealth,but a wealth of the spirit,mind and body.Black Market Caviar is about choosing to live rich."
-Black Market Caviar {trademarked}

This,Exactly is a state of mind all individuals should grasp(Can't speak for the sheep,the followers that is)

What's Your Excuses?